Quote:
Originally Posted by AmeliaG
I would think that, for the right advertisers, a passionate and engaged audience would be extra-desirable. But that is a hard sell to media buyers and AMC hasn't been able to convince advertisers to pay higher rates and they don't have subscription revenue like HBO. So they end up in some ways suffering for having done such exceptionally good original programming out of the gate.
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The thing is, an FX doesn't need the same revenue as NBC to operate. They can be a boutique network, make the money they need to operate -- and supply fringe shows to freaks that like that type of stuff. Of course, everyone wants to make more money, but that comes at another cost.