The ONLY way this can work in your favor is if we are talking about a substantial amount of money. That is the only way it would make it worth your while to fight it.
Case in point:
www.webergrills.com
Back in 2000 Weber requested the domain name be transferred to them. The hardware/home improvement company using the domain successfully fought to keep the name citing their substantial investment in the branding, advertising and marketing efforts to make the domain a successful Weber grill online store. They sold Weber grills on the site. They have sold decades worth of the grills before going online.
At first Weber gave their enthusiastic support for the site. But when it did better in the search results then their own site they decided to cut out the middleman.
On May 15, 2000, the WIPO Administrative Panel unanimously rejected the Weber-Stephen Products Co. Complaint.
Source:
http://www.allbusiness.com/legal/int...#ixzz1YRFiN6tW
Weber has since bought the domain for an undisclosed amount and redirected it to their own domain.