View Single Post
Old 10-01-2011, 12:55 AM  
Paul Markham
Too old to care
 
Paul Markham's Avatar
 
Industry Role:
Join Date: Jun 2001
Location: On the sofa, watching TV or doing my jigsaws.
Posts: 52,943
Quote:
Originally Posted by AJHall View Post
Cheaper pricing can work wonders. If the trend is for members to join, cancel and then come back 6-12 months later, they're not being given enough incentive to stick around. Something needs to change so that the only way for a member to see large amounts of new content is to stay an active member of the site.

Time release of content in conjunction with automated content rotation cycles AND updates by date can be helpful for smaller sites. Many times this enables even a very small site to benefit from offering low priced trials. With hot content and the right hook this strategy can convert to full price memberships quite well.

As far as bought traffic being worth it, in order for it to be worth it you'd need to already have a site that's converting that type of traffic at a decent rate. You're right, in today's market, profiting from a costly tube advertising campaign that's promoting a solo site without cams and heavy interaction would be a very big challenge.
Still thinking in the box of just recorded scenes.
Paul Markham is offline   Share thread on Digg Share thread on Twitter Share thread on Reddit Share thread on Facebook Reply With Quote