great post. nice to see you sharing some ideas to help the industry now that you are a free man
Quote:
Originally Posted by Shap
Point 6. The success of most paysites will depend on how well they can buy traffic and make money from it. 5 years ago you could do very well relying heavily on affiliates to help you build your business. That is no longer true. To be one of the leaders in the industry, more than ever, you have to be able to acquire and make money from traffic on your own. No more relying on affiliates.
|
this is THE most important change that happened in the last 24-36 months. the affiliate model is dead, unless those affiliates can make money buying traffic and sending it to the paysite (at their 40-70% share).
there's no point providing affiliates with promo tools. they just need site links. the free content model no longer brings in sales for paysites. traffic has to be bought from non-tube sources at an acceptable profit margin.