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Old 10-11-2011, 01:22 AM  
Paul Markham
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Join Date: Jun 2001
Location: On the sofa, watching TV or doing my jigsaws.
Posts: 52,943
Quote:
Originally Posted by Gonzodave View Post
A bump for anti-piracy and honesty!
Pointless. Its over, well for many and for most coming to an end.

The model of selling online porn was fucked and we now know it. It looked good, it looked like it was working fine and the real picture is it was fucked.

And many of those who built or support it haven't a clue. Free water analogy illustrates the lack of common sense and business prowess of online porn marketing.

1. Water isn't free, we pay for it all te time. Water deliver to our homes is a multi billion dollar industry.

2. When I go to the supermarket I don't have to wade through 100s of people giving away free bottles of water. So I can buy a months supply and in doing so pay for the people standing outside the supermarket giving away free bottles of water.

This is in effect what online porn marketing is. The price of $30 in no way reflects the cost of the product or it's delivery to the customer. It's that high to cover the cost of getting the customer to buy the product. And the only way we seem to know how to do that in some quantity is to give the product away for free.

Analise the price of putting a site up, CMS, content, billing and hosting and then divide that by the number of members you have. Add 100% for profit. Where's the price? $5, $10, $12?

What ever it is it's no where near $30. You need to add the cost of traffic to get there. And that's the slice that pays for free porn.

No need for trolls to nit pick. They are probably part of the industry feeding off the part funding the industries slow execution and holding the knife being pushed in.

How much does iTunes spend on getting traffic?
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