Goodbye.
There is a tendency to confuse what we do in online porn with what happens in other industries. Tap water and bottled water is a classic. Now we have people comparing the marketing of Coca Cola and MacDonalds with the marketing of online porn.
Just because a horse has 4 legs and a tail, it doesn't mean it can run like
Red Rum or
Arkle. We need to realise that.
In online porn selling often means giving away the product for free. Not selling. We think marketing often means giving away the product for free, that's not marketing.
This is the fundamental problem when selling porn. The order of importance given to each sector of the business. There are one or two exceptions, but this is the normal rule.
1.
Marketing. Everything to do with driving traffic to a tour.
2.
Design.
3.
Billing.
4.
CMS
5.
Hosting.
6.
Product.
On 1-5 most spend as much as required to get the best solution. On 5 most buy the cheapest. Even though Hosting is cheap, most want the best for their situation. Paysites normally want the best.
Forgive me if I missed something out. Probably just included it in another sector.
So the customer has twigged and now knows the odds are your type of content is on 10-50 Tubes free of charge. And on 100s of sites you have to fight with to get a sign up. Even then the member doesn't stay long, so you have to fight to replace him.
You have to have something worth buying to sell it well.
The truly sad thing is in these threads few can offer a better way. Yes they can point to examples that have no relevance. but rarely does anyone point to something they are doing that is better.
Here's this one again.
Please lots of replies from sponsors saying "If we train them, they will leave and work for others." Will give you the chance to reply.