"Vivid for Google TV gives our fans a new way to enjoy Vivid movies in high quality HD and with other benefits that provide a very appealing, highly enjoyable, and user friendly experience," said Vivid Entertainment cofounder Steven Hirsch when announcing the new service on Monday.
"We spent more than a year developing a code base for a robust, standalone Internet-TV channel with a friendly interface for the consumer that can be used with the current Google TV technology and other Internet protocol presentation methods now in development," he added.
The Vivid service is now available through an HTML5 app that can be accessed through Google TV by simply loading the Vivid pay-for-view website,
www.vivid.com. If you're a Vivid subscriber, you're automatically a Vivid-on-Google-TV subscriber.