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Old 11-19-2011, 04:38 PM  
Sly
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Join Date: Sep 2004
Location: Austin, TX
Posts: 31,290
Quote:
Originally Posted by dropped9 View Post
Why would it be short term? What is he more concerned with? Traffic or sales? I can have 1 million hits and do 2 sale or I can have 100 hits and make 5 sales. It's not just a traffic game and knowing where and how many sales are coming from what methods helps one determine how to crank the sales up.
I already stated what he should be concerned about.

What are you trying to build?

Sales today are nice but they mean nothing. You need to be building to the point you want to be in a year from now. You can worry about your handful of sales today (and there's no shame in that) or you can focus on the big picture of one year, two years from now where you have a solid network that forces traffic AND sales where ever you want.

The "results based" mentality of today will kill the true revenue potential of tomorrow. Build.
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