[QUOTE=trevesty;18680172]The only person I'd call a "guru" doesn't spam his mailing list and other avenues. [QUOTE=trevesty;18680172]
You mean someone who likes leaving money on the table?
What is your understanding of "spamming" your e-mail list? Sending mails daily, twice a week, weekly? What if the list you have actually WANTS your "spam"? If it really were "spam" then you'd see a shitload of people opting out. The REAL "gurus" split-test this continually, and come up with the most profitable balance between unsubscribing and sales volume.
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Originally Posted by trevesty
He's more of a media buyer these days, though.
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Yes, to increase his list.
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Originally Posted by trevesty
There's a good chance he's behind a lot of the dieting/fitness ads you see on Facebook.
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Yes, to increase his list.