Quote:
Originally Posted by raymor
What's the difference between you and the other 50,000 hosts? "Gigs for cheap" will sell certain people. "Professional hosting for professional webmasters" targets a different market. I say pick the market you can serve better than anyone else can, then brand based on that.
As I suggest that, I want to make clear I'm NOT suggesting you use something like "server performance experts" if in fact you're a newbie, quite the opposite of an expert. Customers and potential customers will find out and not be happy. Figure out what you really do well and market that.
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I couldn't disagree with you more, it actually bothers me to hear people discourage other peoples momentum with such negative inconclusive rhetoric.
Everyone is so hung up on the next big thing and lose site that there is billions of people that want services and all have their own reasons for choosing who they do business with.
More important is just to focus on getting new customers. I don't care of you sell toilet paper, software, hosting, or organic carrot sticks, if you do it well, think long term, and stay ethical (yes there is business karma) then you will get customers period.