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This is an interesting question because these "brands" really don't, at least to me,
elicit as much loyalty or recognition as performers do.
It's like a movie star, you go and see Tom Cruise movies because Tom Cruise is in them
and really don't care if it's Paramount or Warner Brothers.
So, the strength of brand is really only of consequence to performers, regarding the
money they can make.
Surfers don't give a shit about any of these sites, confuse them regularly, and visit them
only because they've found something there they like or forget to cancel subscriptions.
So, I think there's no such thing as a site brand. These sites are interchangeable and lack defining characteristics.
Just a thought.
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