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I dunno. Some big tubes have tons of relevant original text, and moreover have tons of inbound links and such from people using their content and linking back from video pages. Plus people will hang out on them watching videos for hours or however long it takes them to finish their .. research.
You can hardly find an ad for good old paysites anymore, can you? If you can, it's down below the organic results rather than up top or to the right. That hurts a lot and helps a lot at the same time, to keep with the theme.
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