Facebook is later this week set to become the first $100billion IPO - but half of Americans still think the social networking site is just a 'passing fad'.
Mark Zuckerberg's firm's expected asking price - which will see its value eclipse that of Disney, Ford and Kraft Foods - is also 'too high', believe the same number of U.S. citizens.
Despite having 900million global users, and 40 per cent of all Americans logging in at least once a week, the Associated Press-CNBC poll revealed skepticism as to whether the site's 'bubble' can last.
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