Originally Posted by mce

Why bother? It's all about building a business instead of some get rich quick hobby. If you really got socked, why not start from scratch by profiling your target audience and build it from the ground up based on your user community? For too long, people have just been sniping keywords off Google. Looks like that's no longer a viable option. We all have a choice now-do we focus on our customers primarily or do we keep hoping the easy days of siphoning off traffic from google returns? Live by Google, die by Google. Instead, build on customers and let their feedback/clicking patterns on your site guide you to building a site around them-their experience-their expectations.