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I was reading up on seo today (I do that every day) and read this in an article about types of links to avoid:
Blog Rolls
Blog rolls can be good for traffic and publicity, but they have limited SEO value. Most blog rolls appear in sidebars and on every page. Without knowing exactly how search engines count blog rolls, it is probably safe to consider these as one link per site. Chances are good that search engines count them, but greatly depreciate them.
Text Links
Avoid off-site text links outside of content, especially in sidebars and footers. Site wide text links are especially ominous. Imagine how having Colorado Fine Silverware link to your website from the footer of every page on numerous sites looks to search engines.
Legitimate text link ads do exist. Search engines try to ignore these, but probably have limited tolerance. Buy too many ads and it begins to look like rankings manipulation. If search engines identify your text link ads they will not help SEO, but buy too many and it could hurt.
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Email me at jeff at rouge dot net
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