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well 2257 is necessary, if you are promoting sponsor content you can link to that sites 2257 page (link found at bottom of site tour). as far as linking content. Most tgps list their rules on the submit page. Usually you link your thumbnail images to just the big image. banners obviously link to tour.
i used kompozer html editor to build my galleries when i did them. It gives you the option of linking thumbs to big image
hope that helps
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