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Old 11-07-2012, 10:25 AM  
ilnjscb
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Quote:
Originally Posted by Nathan View Post
It is not so obvious that it passed! 56/44 is far from obvious! We moved this from a 70/30 poll too 56/44! Our campaign had results, we just did not do enough, more support for more tv ads would have pushed this over the edge. That's the thing that we learned from this...

We will see what happens next...
The trouble is, as you move toward the next 6.1% your effort expended will have to rise significantly per percentage gained. You, through your efforts, may have changed the minds of the "low hanging fruit" but you will encounter resistance and diminished returns going forward. This is something political campaigns wrestle with all the time.
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