Originally Posted by Tent Pitcher

It really depends on the kind of adult site that you are starting...

Sometimes building long term brand recognition is more important than converting leads - in those cases it makes sense to invest in a pay campaign like Juicy Ads. So many adult sites are a flash in the pan, that a lot of times it doesn't seem to make sense to try and build a brand or a loyal following.

If you have unique content, it is often more lucrative to sell the content to other sites rather than trying to monetize it yourself.

SEO and adult are like oil and water - most of the techniques that you will come across for SEO on adult sites have long since been exploited and discovered by the engines, and will now negatively impact your site if you employ them. Quality content and time are really the only things you can bank on increasing your page rank - but no one wants to hear that.

If you'd care to offer more details about the nature of your site, I can probably be more helpful.