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Bottom line: It depends on the traffic you are sending.
Blog surfers like to READ (something, anything) so put a lot of (original) text on tours for them...
Tube surfers are "pre-sold" by watching the vid on the tube so send them to a thumb-heavy tour that gets them to Join ASAP...
TGP surfers like to bounce around, that's the nature of endless free links, so get something sticky on a tour for them, so they stick around....
On and on. Depends on the traffic/surfer we're talking about here.
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