Quote:
Originally Posted by Rochard
Can we charge a processing fee? I mean, when I hit the local deli or gas station they have a little sign that says "includes a sixty five cent processing fee". Why can't we do the same?
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Studies show people don't like being nickle and dimed and % that walks away from closing the purchase is far higher than the 4% that should be absorbed into the monthly membership price.
Quote:
Originally Posted by NaughtyRob
We can.... if you charge $24.95 for a site, up it to $25.95
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You could ... just watch the numbers. There are psychology studies behind the price points put out by established mainstream companies. There are plenty of opportunities to upsell your members inside your site for additional revenue and offset the 4% surcharge.