Quote:
Originally Posted by NALEM
Studies show people don't like being nickle and dimed and % that walks away from closing the purchase is far higher than the 4% that should be absorbed into the monthly membership price.
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Wrong. You're a business, and should run it like one. The 'cost' is passed to the consumer.
Most customers understand this concept, as it exists all day long in the real world. The problem with this industry is you have so few people who know how to actually market effectively to convert a sale in the first place, much less run a business.
If you are confident in your product, then you should understand people will PAY for that service. If not, find a business you are confident about. Like flipping a burger and upselling them some fries.
