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All those sites have a base algorithm saying something similar to
1 to 2 in 100 visitors will click a banner
each click is worth 1 cent (or whatever)
then takes estimated visitor numbers, divide by 100 and multiply by the amount per click
thereby they get an estimated daily revenue based on "normal" advertising. It is usually those numbers that are then presented.
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The truth is not affected by the beliefs, or doubts, of the majority.
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