Quote:
Originally Posted by JoshGirls Josh
i always thought CGI would make movies & commercials better, as creators could expand the limits of what they could do. instead the opposite has happened, & commercials simply try to provide trivial visual stimuli instead of selling products & their benefits to the viewer. marketing 101 has died.
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Amen to that. I do CG for a living, and I noticed a long time ago that most ads are just overused CGI that has almost nothing to do with the product.