Originally Posted by Relentless

There are some very significant studies commissioned by companies like Target that show pregnant women and women who have recently given birth are especially susceptible to advertising and are more much willing to spend money than they would be at any other point in their lives. It's such important data that companies now spend many millions of dollars to successfully predict which of their customer is recently pregnant or mostly likely to become pregnant.

This is one of the most fascinating articles ever written... and reading it has already made me plenty of money. It's longer than the kind of thing usually posted on GFY but it is worth reading every word of it more than once to get ideas on ways you can incorporate human psychology into your own business models: http://www.nytimes.com/2012/02/19/ma...anted=all&_r=0

Enjoy