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I use Chrome and have a special plug in to block the ads in Gmail. Otherwise, I have trained myself to ignore ads for the most part.
However, I question how effective this is. The ad I see the most is for Hawaiian Airlines. I check out airfares on the Hawaiian Airlines website weekly, so that's a waste of someone's money. The second ad I see the most is for Jeep. I have a brand new Jeep, and I will not be buying another car for some time now - so again, that's wasted money. The ad I see the most is for Ferrari, but I am not about to buy a Ferrari any time soon.
Kind of a waste.
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