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Urm.. SHOULDN'T it be "Last cookie wins"? That's how it's in mainstream (been out of adult for a good 4+ years now), so can't remember.
Atleast most affiliate networks work on that basis. Not to mention the impression-based sales which don't even need the click, just an impression on the affiliate network tag/pixel.
So worst case scenario
- User clicks on a link on a page (Aff 1)
- Puts shit in his basket
- Opens another tab
- Goes to google --> Discount coupon for this site
- Goes to a coupon -site (Aff 2)
- VIEWS the page, doesn't click on anything
- Returns to his basket
- Aff 2 gets credit
__________________
..and I'm off.
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