I remember a few years ago, my girlfriends boss (she owns a hair salon) wanted a plate with a word linked to hairdressing. She found one, which she saw ended with the word "Perm". So she bought it.
She actually had it on her car, and it wasn't untill my gf pointed out to her, that the last letter of the 3 letters before 'Perm' was an 'S'.
It was like A1S Perm. Or something like that.
So she was driving about with a private license plate which to everyone else, would just have noticed that it said 'Sperm' on it.
Needless to say, she sold it and bought another...
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