Epoch Changes Join Forms, Conversions Suffer
Could something as small as a logo change affect sales? Apparently so. Epoch - a very fine company - has changed its' standard Join forms so now there's a new Epoch logo. And guess what? Sales are not as good.
Perhaps it's also the limited amount of credit card options on the Join form, too. Now there's only 7! CCBill (by contrast) has 11.
So seven credit card options vs. eleven credit card options. Hmmm.....think I'll be sticking with CCBill until Epoch switches back it's old logo and join forms. Then add about 4 credit card options.
I love you Epoch but bad job on this one! Please fix ASAP.
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