Quote:
Originally Posted by deltav
I don't think anyone is advocating going all-in on Tumblr. However, by nature it's a great branding tool - i.e. accumulate followers by choice who then can easily share your content with their friends and them with their friends & so on - and I've found from a monetizing perspective the traffic is extremely productive, albeit on a small scale.
Another thing to keep in mind is Google is swinging heavily towards so-called "authority" sites for their results, and this includes photosharing networks like Tumblr & Pinterest. I've noticed a huge increase in those for many of my keywords. If they continue this trend it's a good idea to at least have a presence on many of these services.
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Just keep in mind any blog tagged "adult" will be invisible to Google due to robots.txt. So if your strategy is to build adult blogs on Tumblr for the long term for Google it is a losing one.
http://www.tumblr.com/docs/en/nsfw
I believe eventually existing adult tumblr blogs which have already been tagged adult will fade out of Google in the next few months. I could be wrong but I would expect that as well as most to be nuked from Tumblr itself if they have any marketing on Tumblr or even if they primarily link to obvious external marketing. Already the description is something like "This description could not be updated due to the sites robots.txt".