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Sly · 06-22-2013, 08:52 AM

Developers are typically not "businessmen", they are developers. That is their focus. They don't do the marketing, sales, and everything else that is needed to sell a script successfully at profit. They focus on creating great projects and staying up with the latest technology.

That means that a businessman would need to bankroll a script project like this. As mentioned, we are talking minimum $10k, although I am guessing it would clear $20k easily so let's use that as a benchmark. The businessman is going to want a significant projected return in order for him to take on that $20k risk.

Let's say we find our magical businessman. He hires the developer. Now he needs to create a marketing package, a sales method, and a support package. Anybody that lays down $1000 for a script is going to need support. The support will need to be more than your standard customer support, it will need to be a developer or technical savvy person of some sort. Now we are talking several thousand dollars a month in bills just to sell and keep the product alive.

So now we have $20k initial investment plus another $2-6k monthly upkeep. Let's not forget that we are going to need our initial developer on an ongoing basis to add new features as customers request them, otherwise nobody will buy them. Our businessman now needs to sell 10 copies, most likely more, every month just to make back his money and a return that justifies the risk.

That's 120 copies a year of this script.

06-22-2013, 08:52 AM
Sly Let's do some business! Industry Role: Join Date: Sep 2004 Location: Austin, TX Posts: 31,326	Developers are typically not "businessmen", they are developers. That is their focus. They don't do the marketing, sales, and everything else that is needed to sell a script successfully at profit. They focus on creating great projects and staying up with the latest technology. That means that a businessman would need to bankroll a script project like this. As mentioned, we are talking minimum $10k, although I am guessing it would clear $20k easily so let's use that as a benchmark. The businessman is going to want a significant projected return in order for him to take on that $20k risk. Let's say we find our magical businessman. He hires the developer. Now he needs to create a marketing package, a sales method, and a support package. Anybody that lays down $1000 for a script is going to need support. The support will need to be more than your standard customer support, it will need to be a developer or technical savvy person of some sort. Now we are talking several thousand dollars a month in bills just to sell and keep the product alive. So now we have $20k initial investment plus another $2-6k monthly upkeep. Let's not forget that we are going to need our initial developer on an ongoing basis to add new features as customers request them, otherwise nobody will buy them. Our businessman now needs to sell 10 copies, most likely more, every month just to make back his money and a return that justifies the risk. That's 120 copies a year of this script. __________________ Vacares - Web Hosting, Domains, O365, Security & More - Paxum and BTC Accepted Windows VPS now available Great for TSS, Nifty Stats, remote work, virtual assistants, etc. Click here for more details.