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Old 06-24-2013, 08:40 PM  
Barry-xlovecam
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Join Date: Jun 2010
Location: Global
Posts: 18,083
Brand Building Blocks
  1. Visual Identity (Logo)
  2. Company Name
  3. Key Messages (Motto -- Mission statement)
  4. Brand Strategy

Who are we?
  1. What do you do?
  2. Why does it matter?
  3. Who cares?

These are the core brand values -- how does the name fit into your branding strategy?


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