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Bourke · 09-07-2013, 09:52 PM

Rudds ego was what happened. His ego and arrogance led to him being wildly unpopular in political circles and was spilling over into the general population. Most people thought of him as being pushy and arrogant. Several viral videos of him getting all sweary at staffers did not help his image at all. Many within his own party conspired against him. At the time Gillard was quite popular, as was Shorten. Shorten had been advised to wait, so he backed Gillard for the power struggle. She was convinced by Labor members to stand for leadership, she did and she won. Her govt was actually very successful but they were TERRIBLE at explaining their policies and advertising their successes. The Murdoch owned media was good at bashing them and the media as a whole made a stability issue where there was not one. It got so bad that the media's constant running stories and asking questions about the leadership actually CREATED the disunity. I think it was always Rudd's plan to try to get the top job back despite his claims otherwise. Coming in to the election it was obvious Labor was going to get thrashed because of all the leadership speculation making them appear unstable. Polling was showing a lot of support for Rudd as the media spun the change of power as Gillard knifing him in the back. Aussies don't like that sort of thing so there was quite a lot of support for him. Several of the so called "faceless men of Labor" who had supported the change to Gillard backflipped. The general feeling was that under Gillard Labor would lose so badly that it would take several elections to come back from such a massive loss whereas under Rudd the losses might be mitigated and they could potentially come back the following election (which I think is a high likelyhood. Abbott is a complete twat, the population will realise that and the alternative will be a now stable Labor party under Shorten or Albanese). So Gillard moved to put an end to the speculation, a spill was called and Rudd won.
Gillard ruined nothing, she did a fucking good job during a very hard time and was absolutely slammed for damn near everything she did. With the exception of the now famous Misogyny Speech attacking Abbott, which was roundly applauded. She did not take anything from Rudd nor was it her that ruined the Labor parties chances in this election. Disloyalty, disunity and the hyper aggressive, unbelievably biased Murdoch press was what caused the undoing of the Labor party in this election. The population confused leadership politics with policies and were mislead by the press. End of.

09-07-2013, 09:52 PM
Bourke Confirmed User Industry Role: Join Date: Jul 2013 Location: Melbourne, Australia Posts: 529	Rudds ego was what happened. His ego and arrogance led to him being wildly unpopular in political circles and was spilling over into the general population. Most people thought of him as being pushy and arrogant. Several viral videos of him getting all sweary at staffers did not help his image at all. Many within his own party conspired against him. At the time Gillard was quite popular, as was Shorten. Shorten had been advised to wait, so he backed Gillard for the power struggle. She was convinced by Labor members to stand for leadership, she did and she won. Her govt was actually very successful but they were TERRIBLE at explaining their policies and advertising their successes. The Murdoch owned media was good at bashing them and the media as a whole made a stability issue where there was not one. It got so bad that the media's constant running stories and asking questions about the leadership actually CREATED the disunity. I think it was always Rudd's plan to try to get the top job back despite his claims otherwise. Coming in to the election it was obvious Labor was going to get thrashed because of all the leadership speculation making them appear unstable. Polling was showing a lot of support for Rudd as the media spun the change of power as Gillard knifing him in the back. Aussies don't like that sort of thing so there was quite a lot of support for him. Several of the so called "faceless men of Labor" who had supported the change to Gillard backflipped. The general feeling was that under Gillard Labor would lose so badly that it would take several elections to come back from such a massive loss whereas under Rudd the losses might be mitigated and they could potentially come back the following election (which I think is a high likelyhood. Abbott is a complete twat, the population will realise that and the alternative will be a now stable Labor party under Shorten or Albanese). So Gillard moved to put an end to the speculation, a spill was called and Rudd won. Gillard ruined nothing, she did a fucking good job during a very hard time and was absolutely slammed for damn near everything she did. With the exception of the now famous Misogyny Speech attacking Abbott, which was roundly applauded. She did not take anything from Rudd nor was it her that ruined the Labor parties chances in this election. Disloyalty, disunity and the hyper aggressive, unbelievably biased Murdoch press was what caused the undoing of the Labor party in this election. The population confused leadership politics with policies and were mislead by the press. End of.