Sometimes they are forced. Cartels kidnap family members or children and give them a choice, carry our drugs or we kill them. Other times they are just poor people, often in trouble or under a huge financial burden, and they take the risk. Most of the time it pans out, but for the few who get caught, game over.
Some of them are also tricked, and paid well to transport make-up or gourmet coffee to a potential client. What they don't know is the luggage, or box walls, or inside the bag, has drugs in it. They are getting very clever about it to, like building entire make-up kit boxes out of cocaine or heroin. The girl usually doesn't know better and thinks she found a great new job. Six months later, she's facing a firing squad in Vietnam.
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