GoFuckYourself.com - Adult Webmaster Forum - View Single Post - UK Petrol Stations will use face-scan tech to target ads

wehateporn · 11-04-2013, 09:23 AM

They want real world ads more targeted like Internet ads

Full story http://www.bbc.co.uk/news/technology-24803378

"Tesco is installing face-scanning technology at its petrol stations to target advertisements to individual customers at the till.

The technology, made by Lord Sugar's digital signage company Amscreen, will use a camera to identify a customer's gender and approximate age.

It will then show an advertisement tailored to that demographic.

Tesco says the screens will be rolled out across all of its 450 forecourts in the UK.

"It's like something out of Minority Report," said Amscreen's chief executive Simon Sugar, Lord Sugar's eldest son.

"But this could change the face of British retail, and our plans are to expand the screens into as many supermarkets as possible."

Continued http://www.bbc.co.uk/news/technology-24803378

11-04-2013, 09:23 AM
wehateporn Promoting Debate on GFY Industry Role: Join Date: Apr 2007 Posts: 27,173	UK Petrol Stations will use face-scan tech to target ads They want real world ads more targeted like Internet ads Full story http://www.bbc.co.uk/news/technology-24803378 "Tesco is installing face-scanning technology at its petrol stations to target advertisements to individual customers at the till. The technology, made by Lord Sugar's digital signage company Amscreen, will use a camera to identify a customer's gender and approximate age. It will then show an advertisement tailored to that demographic. Tesco says the screens will be rolled out across all of its 450 forecourts in the UK. "It's like something out of Minority Report," said Amscreen's chief executive Simon Sugar, Lord Sugar's eldest son. "But this could change the face of British retail, and our plans are to expand the screens into as many supermarkets as possible." Continued http://www.bbc.co.uk/news/technology-24803378 __________________ Sexy Girls Teasing Last edited by wehateporn; 11-04-2013 at 09:25 AM..