Quote:
Originally Posted by The Porn Nerd
Actually, I used to offer initial at $29.95 rebills at $24.95 but raised the rebilling price to $29.95 and saw an increase in rebills (and revenue, and payouts to affiliates). I think you're leaving money on the table by not raising your rebill price to equal that of the initial cost. Try it for a month and see for yourself.  |
I'm going to try both for a few months each then because I certainly felt that after raising non-recurring over 30% above the normal recurring membership, that id been leaving money on the table for many years.
Those subscribers clearly wanted the guarantee of a one month only billing and were prepared to pay for it. So at least now, even if they do only join for one month, it's 1.5 months of revenue. A reasonable percentage of those non-recurring members always sign up a handful of times a year in any event. So, why not, lets see what raising the rebill does