Quote:
Originally Posted by Femjoy Michael
Listen to the TheSqueler. You have to test it.
But in general, online porn is mostly "TACIT COLLUSION".
Who is the main competitor in the niche? Who is the 100lb gorilla? That person will likely be the price leader and it's very hard pricing above him, and over the long-run, not worth it pricing below him. As other's have pointed out, you may end up appearing "cheap"
I'll use x-art as an example. He is the price leader in our niche at 24.95. It's very hard selling above that price.
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I agree with you (and TheSqueler). I A-B test
everything these days. LOL
But for matching competitor's prices: X-Art is also my main 'competition' (I also upsell them in Members Areas) for I run
www.erosexotica.com and
www.felluciablow.com and
www.touchthebody.com. But Met-Art is also a competitor, and they charge $39.95 for a single shot, $29.95 recurring. MassageRooms, Dane Jones etc charge $24.95 recurring. So this 'erotic niche' has various price points (and I would argue Met-Art over X-Art being bigger but maybe not).
Erotic/HD I think should be worth more so I'm charging $39.95 for my new HD sites. Also, how much direct competition are we talking about here? Someone who wants to join X-Art for $24.95 will NOT join Met-Art for $29.95 or $39.95? No, I don't believe that logic. I think in your specific case you should A-B test raising your prices. I think you're leaving money on the table, as they say.
Perception is everything and your content is stellar so charge more for it. (Free advice, worth what you paid for it LOL)