Food for thought:
There are countless experiments aimed at analyzing the benefits of the placebo effect.
Two that come to mind in relation to this neverending debate -- A test was conducted where two groups purchased energy drinks at difference prices.
The group that purchased the same energy drink at a higher price (read: higher perceived value) solved puzzles more quickly than the group that purchased it at a discount.
In a similar test, subjects were given placebo pain killers (no active ingredients), group A was told one dose cost 10 cents, group B was told it cost $2 (approximately, I don't recall the exact figure). Guess which group had a higher percentage of reports in pain reduction?
I could go on with examples of Nespresso and many more brands you know (and possibly use daily), but you get the idea.
If there is a beneficial positive result, does it matter
how that result was achieved (provided that the means of achieving the improvement are legal, ethical, etc.)?
It simply does not matter whether the iPhone has "multi-wallpaper support" or not, what matters is whether the device helped improve its user's quality of life.
