03-16-2014, 10:10 AM
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Confirmed User
Industry Role:
Join Date: Aug 2007
Posts: 6,697
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Quote:
Fans are the multibillion-dollar industry's lifeblood, but in a strange twist, they're also part of its biggest problem.
"I don't know how they make money," said porn consumer Steve Curely. "I'm a cheap bastard. ... Why pay when you don't have to?"
Paul Fishbein, the publisher of Adult Video News, the industry's largest trade publication, said his business is in trouble.
"The very technology that helped bring the business into the 21st century is also killing it," he said. "It's hard to sell to certain consumers when they can get stuff for free."
It used to be that making money from new technology was the adult industry's biggest advantage. From VHS and DVDs to the early days of the Internet and even mobile devices, pornographers have led the way in creating capital from new forms of distribution.
But being at the forefront of Internet profit-making has made the industry vulnerable to losses from Internet piracy.
"It's a huge issue and it's something that the entire industry is looking at -- and not only the adult industry, but I think Hollywood is looking at it as well," said Steve Hirsch, a top porn producer and founder of Vivid Entertainment.
Hirsch, who has helped make porn mainstream, used to worry about protecting his right to make adult films. Now, he worries about protecting himself from piracy.
"We have two full-time people -- all they do is they're out there on the Internet looking for pirated content," he said. "When they find it, we send a notice, it comes down, then it goes back up and it's sort of a cat-and-mouse game."
Several people ABC News spoke to at the AVN Awards estimated their profits were down 25 percent as a result of piracy and a glut of free content.
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http://abcnews.go.com/Nightline/porn...ory?id=9795710
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