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Yup, whoever's running that little campaign obviously has no PR experience. As I've said elsewhere it's pretty tone-deaf, and the #PayForYourPorn hashtag sort of sounds like a parental scold - #EatYourVegetables #ThisIsYourBrainOnDrugs etc.
Rather than futilely guilt tripping the public, we need to be identifying the demographics that *do* buy and how to best reach them, and the different kinds of content and user experiences that entices them to do so. There's still a market out there, it's just much tighter than the free-for-all of online porn's golden era. IMO during that golden era a lot of people entered the industry without any real marketing chops or creativity, but because the climate was so forgiving they could simply follow an established formula and have success. Now those days are over, now they flounder, because they were never the types to experiment and innovate and refine in the first place.
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DeltaofVenus.com - Vintage Erotica from the 1800s through 1979
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