Quote:
Originally Posted by PR_Phil
So Dave, you think in another year this will be a lot more common?
I don't need to be an early adopter, I want producers to know exactly what they are doing before i move to 4k, but at the same time, i don't want to miss the boat.
|
I don't think you would be so much of an early adopter if you started now; because you can alway down convert the footage to 1080p or what ever file size you want for todays market and have the 4K for the customer that buys the 4k TVs and monitors tomorrow.
From a business prospective, if I had the capital and owned a content web based company, I would want everything shot in 4k and market 4K and all formats to my customers. Not so much because I think 4K alone will make the sales, (need quality content for that), but the more the surfer sees that you are branded as having quality 4K content, when they end up buying 4K monitors and TVs, they will be looking for anything 4K to watch.
Just think of the 1st companies that went HD. They all did pretty well.
h.265 will be to 4K as what h.264 is to HD as a web based delivery system.
As a producer its a pain in the ass and a few extra time consuming steps for editing and delivery, but as a company owner, I would want everything in 4k. As a company just be prepared to have the beefy systems to ingest and reformat this kind of content.
4K=Future proof
Phil, you got my cell number I will give you the honest and straight up break down on the pluses and minuses of 4K.
Just Dave