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Sites find their levels. Brands can rise and fall. When it comes to paysites sales are really what it's all about, and rebills. Traffic and Alexa are great but it's REVENUE that determines (most) sites' value.
True, some sites are brands with intrinsic value, or value alone as a "brand", meaning it could be nurtured/resurrected in differant hands etc. So, not to be a lawyer here (which I am not), but it depends. LOL
Sometimes sites have great traffic because of being an older domain but there's no gauruntee that traffic could be successfully re-directed to make a profit. So again, it depends on the sites we're talking about here.
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