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Depending on where you buy the traffic, the quality can be much better than the organic traffic that you may get. For instance if you buy traffic from a porn site that get's organic traffic from a "money keyword" you may convert a whole lot better.
I buy and sell my traffic. My goals short term is to cover expenses, and that allows me to get to my long term goals quicker. For instance if I have a bad month, but sell mobile traffic, and still have enough to expand and build another, that is good for short term and long term for me.
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