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There aren't many programs out there that actually support gpu encoding, that's all handled by the cpu.
Adobe Media Encoder supports using either CUDA or Software (cpu) and having used both, there isn't very much difference between software encoding on the i7 3770k and cuda encoding on my gtx 660 ti phantom.
The only real benefit you're going to see at this stage from having a better gpu is when working with 3d animation and such...
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