Apple and Amazon Have a Problem: People Don?t Want to Buy Stuff Anymore
Interesting article on Wired.com:
http://www.wired.com/2014/10/apple-a...stuff-anymore/
From the article: "The core of Amazon?s business?its original reason for being: selling books and other media?has grown wobbly. The problem: many people no longer want to buy stuff. They?d rather rent.
Amazon is not alone. This long-predicted shift in consumer priorities?from ownership to access?also seems to be taking a bite out of Apple, another business that depends on convincing people to buy things. For companies built on the practice of purchasing media, it?s time to reexamine basic assumptions."