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Old 11-14-2014, 10:52 AM  
Marshal
Biz Dev and SEO
 
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Quote:
Originally Posted by signupdamnit View Post
Between $0.50 - $4.00 / k uniques. My best guess would be about $2.00 / k uniques.

So if a tube network does 100 million uniques a day that would be $200,000 a day or $73 million a year.

At $0.50 / k uniques:

$50,000 a day or $18.25 million a year

At $1.00 / k uniques:

$100,000 a day or $36.50 million a year.

So use whichever one you think that traffic is worth.
Tube networks are (mostly) selling traffic per click, not per view. With healthy CTR of 1-2%, you will have to divide that data by 50-100x times and multiply it by total number of banner spots. Plus, they have to give their 50% share to traffic brokers (unless they own their own traffic broker).

With 100mil uniques per day that would be up to 1-5 million per year in revenue. There's also a lot of expenses on hosting and good CDN, and on stuff that has to make that work perfect, so I would say you can cut that to 50%.

Btw, I'm not sure there are too many networks with 100 million uniques a day...
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