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Quality articles will get ranked better in search results. Make sure that your articles address the needs of your readers, and that they can find all of the information they need in one spot. This is the most effective means for increasing traffic to a website; offering people something that they cannot obtain elsewhere, or at least, not to the level of quality that you are offering it.
Create content that is helpful and useful. Simply cobbling together information from another website will not generate traffic. You need to offer visitors the information they need to achieve a goal, solve a problem, be entertained, find out quality news, or just have a good laugh.
Avoid content generators. While these were once the delight of a fledgling web industry, they are no longer useful. Putting your own team's creativity online is what is useful.
Never copy and paste from another website - Google, Yahoo, MSN and other search engines are too smart for this nowadays and will detect copied and unoriginal content, sending you to the bottom of the pile.
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