Originally Posted by PAR

This was a little obvious,
People search google more for addresses, and local information when out.
Not to mention when out with friends and they look up info on a sports team, movie, etc..

Toss in people at home watching a movie or TV show that then google some info on what they are watching or about to watch.

It's easier to search these things on your phone vs. starting up your computer when you are not sitting at it.

Breaking news; More people search porn when taking a crap than they did before they could easily do it on their phone.