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For quality traffic, your best hope would be to invest a considerable amount of your efforts into SEO. I'm not certain how much you know or don't know regarding SEO, but Google's current algorithm breaks down into about 2/5 keywords and on site content, and 3/5 quality backlinks, with a heavy emphasis on social media recognition(as opposed to easily purchased backlinks which now do more harm than good). The best way to benefit your SEO endeavors is to start an FB/Twitter/Tumblr/etc. account, place a link in all of your posts and hope someone shares/retweets/reblogs them. Then you wait....
Also, if you haven't already, start an account with Google Analytics and Google Webmaster tools, as they can both be very helpful.
Like any website, you will get a great percentage of your traffic from organic search. In order to get that on a consistent basis, you need to prepare your site through good SEO. I'm not talking about link-building, which has been known to fluctuate on Google's list of credible sources. Make sure you have a sitemap.xml file up to date and on your site. Sign up with Google and Bing webmaster tools and let them know where the sitemap is located, so every page of your site is cataloged. Remember, that each page is separate and needs unique identity.
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