Quote:
Originally Posted by Muad'Dib
What is the definition of a "lead" in your program?
Thanks.
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Crak actually has many programs ( sexy.com, Slut Roulette, Free Cams Exposed, etc, etc ). The definition of a lead varies from one to another.
Basically a lead is a free profile creation while conversion is when credit card or other form of payment is used.
If you are promoting a PPL program it will show under the lead column and if you are using a PPS one the conversion column will be used.
Some PPS programs will also increment the lead column allowing you to better optimize your campaigns by blocking traffic source not sending any.