Thanks for your deep analysis Mutt, very constructive.
The contest actually officially closed on August 31st, after which we were going to run the 3 best ads on TJ inventory for 2 weeks time, with the plan to announce the winner on September 15th. Since we had some last minute submissions near the cut off which showed promise, 2 of which actually became part of the final 3 runners, we had some delay in kicking of the 2 week TJ test, which then pushed us right into the EU show circuit where Lizz and myself both attended, which caused for some delay. We aren't even 30 days out from the initially planned winner announce date (Sept 15th), so everyone keep their pants on.
We will be posting the winner shortly in the original thread. Thank you for your patience :-)
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